Card sorting is a simple technique that allows you to get feedback from your users about how information should be organized. Originally, researchers wrote labels on 3 x 5 cards or sticky notes, and asked participants to sort the cards into piles that were similar. Then the participants would label each pile. Using statistics and/or “eyeballing” the results across several participants, researchers were able to create better information structures.
With WebSort, card sorting is done online. People can complete your study from anywhere in the world, and you benefit from expert analysis tools that help you make sense of the data.
Using WebSort, you can conduct card sorts that will allow you to:
- construct your website intuitively
- validate the structure of your organization
- get feedback on your company’s intranet
- learn where to add new content to an existing site
- reassign tasks and roles within a team
- create actionable workflows for project management
- organize products in your e-commerce store
- prioritize features for software
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